In the carousel below you'll find real life examples of the type of maps our customers are creating. The Property Markets map is good example of
a Project Management map created by a Chicago based organisation to communicate information about the state of real estate markets in a number of
global emerging markets. The Business Strategy map shows how easy it is to communicate and present company wide strategy and objectives in a
single 'dashboard'. The 'Revision' maps have all been used to help students learn for exams.
Scroll down the page to find more about how
you can use Crystal Mapping
To view a map click on any of the below.
NB: When you open a map click the help button in the map to maximise the map view
Project Management and Change Management
The best project managers combine the science of how to manage a project
with the art of communication. They inform everyone of The Purpose of the project, its Key Deliverables,
how it will be Measured and what the Benefits will be, to those directly
affected and to the wider stakeholder network. They ensure everyone involved, both directly and indirectly, knows what's happening, why and when.
This gets the essential support, agreement and commitment you need
to undertake and deliver a successful project. Good communication upfront and continuously throughtout the project can make the difference between success and failure.
All project management involves change and getting people to do something differently needs careful consideration.
It is no longer enough to say "This is what we are going to do". You have to tell people "why' you're doing it and how it will effect their work and lives.
A good project manager is a good leader and needs to spend time communicating as well as planning
and getting things done.
Using a crystal map will help you plan the project in all its detail but without losing sight of the bigger picture context.
It enables you to collaborate with team members and acts as a central comprehensive plan of the methodolgy, objectives and key milestones of the project.
You can integrate Crystal Project Maps with other project management programs and tools (such as Microsoft Project and other Gantt chart programs)
to provide a complete solution to your project planning, communication and management needs.
A Crystal Project map will enable to show people where you are going, how you are going to get there, why
you need to get there and what the outcomes will be for the good of all.
You need a map to direct you as you take the first step on the journey.
Example Project map template,
Example Change Management map template,
Communicating Objectives and Performance Management
Great leaders communicate their vision and their objectives in ways
that people can see.They paint mental pictures of what success looks like, show others the destination and set the goals they need to attain it.
Similarly they show their
team how everything fits together to form a coherent whole. Setting the vision, goals and objectives is a core requirement of
leadership. crystal Mapping gives you the tools to achieve this; from initial communication to performance tracking thereafter. And, most importantly,
everyone can always see a direct line sight to the overall purpose and vision.
here is an example map template,
Strategy Maps and Marketing Plans
As with project management, and setting objectives having a clear strategy of how you
are going to achieve your vision and a plan of
how you are going to get to market are essential. Crystal Mapping lets you visualise these core leadership functions setting out the key content in clear context.
Example Strategy map template,
Example Marketing map template,




