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Crystal Maps for business help you focus all your effort on achieving your vision. Having a unifying goal setting tool, that pulls everything together into one, clear Bigger Picture, without losing the detail, will help transform objective setting and managing performance.

Business is more complex than ever before but it needn't be complicated. Your vision for your business will always be at the heart of what you do. Everything else is subsidiary to achieving that vision.

That's what Crystal Mapping helps you to do. And..., it is really simple to set up and use. From project planning to presenting a cohesive team centred vision and strategy, crystal maps help get your point across with clarity, unity and elegance.

The Benefits

  • one unified method for setting goals
  • one unified method for tracking performance
  • one unified method for inspiring your team


Setting goals is the prime application of Crystal Mapping, but it can help in many other areas. Take a look at the carousel below to see a few examples of what you can do. Then scroll down the page to read about applications in more detail.

To view a map click on any of the below.

 

Setting Goals and Performance Management

Great leaders communicate their vision and their objectives in ways that people can see.They paint mental pictures of what success looks like, show others the destination and set the goals they need to attain it. Similarly they show their team how everything fits together to form a coherent whole. Setting the vision, goals and objectives is a core requirement of leadership. crystal Mapping gives you the tools to achieve this; from initial communication to performance tracking thereafter. And, most importantly, everyone can always see a direct line sight to the overall purpose and vision - The Bigger Picture. here is an example map template,

Project Management and Change Management

The best project managers combine the science of how to manage a project with the art of communication. They inform everyone of The Purpose of the project, its Key Deliverables, how it will be Measured and what the Benefits will be, to those directly affected and to the wider stakeholder network. They ensure everyone involved, both directly and indirectly, knows what's happening, why and when. This gets the essential support, agreement and commitment you need to undertake and deliver a successful project. Good communication upfront and continuously throughtout the project can make the difference between success and failure.

All project management involves change and getting people to do something differently needs careful consideration. It is no longer enough to say "This is what we are going to do". You have to tell people "why' you're doing it and how it will effect their work and lives. A good project manager is a good leader and needs to spend time communicating as well as planning and getting things done.

Using a crystal map will help you plan the project in all its detail but without losing sight of the bigger picture context. It enables you to collaborate with team members and acts as a central comprehensive plan of the methodolgy, objectives and key milestones of the project.

You can integrate Crystal Project Maps with other project management programs and tools (such as Microsoft Project and other Gantt chart programs) to provide a complete solution to your project planning, communication and management needs.

A Crystal Project map will enable to show people where you are going, how you are going to get there, why you need to get there and what the outcomes will be for the good of all. You need a map to direct you as you take the first step on the journey. Example Project map template, Example Change Management map template,

Strategy Maps and Marketing Plans

As with project management, and setting objectives having a clear strategy of how you are going to achieve your vision and a plan of how you are going to get to market are essential. Crystal Mapping lets you visualise these core leadership functions setting out the key content in clear context. Example Strategy map template, Example Marketing map template,